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Architectural Digest
January 23, 2025

Asking $14 million, a new town house in The 74

Asking $14 million, a new town house in The 74

Image may contain Architecture Building House Housing Staircase Foyer Indoors Furniture Living Room and Room
The 74 condominium is located at 201 E 74th St, between 74th and 3rd in New York City. Photography Courtesy of Elad Group

For those who want the convenient amenities of a luxury tower with the sprawl of a single-family dwelling, a town house affiliated with a condo building can be the ideal fit. This newly listed town house on the Upper East Side is located around the block from The 74, but still offers the same design prowess and amenities of its sister building.

The four-bedroom, four-and-a-half bathroom residence was designed by Craig Copeland of Pelli Clarke & Partners, marking the firm’s first-ever town house design. Stained ash wood cabinetry and millwork provides a serene, Scandinavian-style living environment. Numerous outdoor spaces are available for homeowners, including a rear garden with a grill station, multiple smaller terraces, and a rooftop terrace large enough for a fire pit and outdoor dining area.

“With The 74 town house, we had a rare opportunity to design a ground-up residence on New York’s Upper East Side, drawing inspiration from the neighborhood’s rich architectural history. Through the design process, we aimed to cultivate a visual dialogue with the neighborhood by drawing inspiration from the qualities of Manhattan Deco,” Craig Copeland, Partner, Pelli Clarke & Partners, told AD PRO by email. “The result is a bold, sculpted facade crafted from pleated white terra-cotta and red sandstone, which echoes the architectural language of the surrounding buildings.”

Douglas Elliman Development Marketing is handling sales for The 74.